Plumbers
Emergency first
A website for plumbers in San Diego has to work for the person standing in water. A big emergency call button, whether you answer after hours, and the areas you reach fast, all before the scroll.
Built to ring.
Yours to keep.
Five pages, written for you, with your number at the top of every one. One price. You own all of it.
What it is
A small business website built for one job: turning someone who searched for what you do into a phone call or a quote request. Five pages, the copy written for all five, your phone number and a quote button above the fold on every page, a fast static build, the on-page SEO basics, analytics and call tracking installed, and a handoff that leaves you holding the keys. Not a template with your logo dropped in.
What it costs
Billed half at kickoff and half at launch. No monthly fee from us, no contract, nothing renews. Hosting and the domain are billed to you directly by the host and the registrar, in your name. Cancel before launch and the unbilled half is not owed; you receive the files as built. It is the same build that comes inside our Foundation, Growth and Dominate packages.
Half at kickoff. Half at launch. Then it is yours.
Who it is for
San Diego County contractors first — plumbers, HVAC, roofers, electricians, landscapers, general contractors — then any small business that sells a local service. You have no site, or a builder template you set up one weekend, or a site an agency made years ago that nobody can edit and nobody calls from. If customers search for what you do and land on you, the site has to close the deal.
Marketing: San Diego County. Custom builds: anywhere in the US, delivered remotely.
How long
About four weeks from the day we have your answers and photos. That includes two rounds of changes before launch. The part that slows sites down is almost never the build; it is waiting on the photos, the service list and the logins. We send you one short list at kickoff, and the clock starts when it comes back. Nobody can promise a ranking from a website, and we do not. What we promise is a finished, fast, owned site.
$3,500 once. Or find out first whether you need a new site at all.
This is the list we build from. It is the same list you get in the handoff doc, checked off.
01 / Five pages
Five pages, chosen with you. Usually a home page, a services page, one page for the job you most want more of, an about page and a contact page.
02 / Copy for all five
We write every word, from a kickoff call and your answers. You read it, you correct what is wrong about your trade, we fix it. No lorem ipsum handed back to you to fill in.
03 / Phone above the fold
Your phone number, tap-to-call on mobile, and a quote button at the top of every page. Nobody should have to scroll to reach you.
04 / Mobile-first
Designed on a phone screen first, because a homeowner with water on the floor is not at a desk.
05 / Fast static build
Plain HTML first, built the way this site is. Google's PageSpeed Insights scored our home page 93 for mobile performance, 100 for best practices and 100 for SEO on October 2, 2026.
06 / On-page SEO basics
A title and meta description written for every page, LocalBusiness schema, a sitemap, and Google Search Console set up in your name.
07 / Analytics & call tracking
Analytics and call tracking installed, so you can see which calls and quote requests came from the site, not just guess.
08 / Quote form
A quote and intake form that asks the questions you would ask on the phone and lands in your email the second it is sent.
09 / Google Business Profile link-up
Your site linked to your Google Business Profile with a tagged link, and the name, address and phone matched on both. The $750 profile setup itself is a separate product.
10 / Handoff
A handoff doc with every login and a walkthrough call: where the site lives, how to read the call tracking, and how you change text.
11 / Ownership
You own the domain, the site, the code and the accounts — hosting, analytics, Search Console, call tracking. We are added as a user to do the work and removed the day you ask.
Ownership
The domain is registered to you. The hosting account is opened in your name and billed to your card. The code is handed over at launch. If you never call us again, the site keeps running. No page builder to stay subscribed to, no agency holding your domain hostage.
Not included
Most contractor websites in San Diego fail the same six ways. None of them are about how the site looks.
The phone number is buried
It sits in the footer, or on the contact page, or inside an image a phone cannot tap. The person who needs you now leaves and calls the next result. The number belongs at the top of every page, tap-to-call.
No word on where you work
Google ranks local results on relevance, distance and prominence (Google says so). A site that never names the neighborhoods and cities you cover gives Google nothing to match, and gives a homeowner in Santee no reason to think you come out to Santee.
Slow builder templates
Drag-and-drop builders load a lot of code your five pages do not need. On a phone, on one bar of signal in a garage, that is a blank screen. People do not wait for blank screens.
Stock photos
A model in a spotless hard hat tells the customer nothing. Your truck, your crew and your finished jobs tell them you are real and you show up. Phone photos are fine; we edit them.
No quote form
Not everyone wants to call. Some are at work, some find you at 10 p.m. With no form they bookmark you and forget. A short form with the right questions gets you the job details before you call back.
No tracking
If you cannot tell which calls came from the site, you cannot tell whether the site is worth what you paid, or whether the next dollar should go to ads, pages or nothing. Call tracking and analytics go in on day one.
Every trade's customer arrives with a different question. The five pages are built around yours.
Plumbers
A website for plumbers in San Diego has to work for the person standing in water. A big emergency call button, whether you answer after hours, and the areas you reach fast, all before the scroll.
HVAC
Two kinds of visitor: the one whose AC died in a September heat wave, and the one pricing a new system. The site needs a fast path for the first and honest answers for the second — brands you install, maintenance plans, and what a replacement visit involves.
Roofers
A roof is a big decision, so the questions come before the call. Do you offer financing? Who pulls the permit? Tile or shingle, repair or replace? What does the warranty cover? A roofer's site that answers those in plain words earns the inspection request.
Electricians
People are nervous hiring for electrical work. Put your license number where they can find it, say what you do — panel upgrades, EV chargers, troubleshooting — and say whether you handle the permit and inspection.
Landscapers
Landscaping sells on pictures. A gallery of your own finished yards, the difference between a one-time install and ongoing maintenance, and a quote form that asks for the yard size and a photo, so the first visit is not wasted.
General contractors
A remodel is months of someone's life. Beyond the project photos, the site has to explain how you work: how estimates happen, how long the typical job runs, who is on site, how changes are handled. The quote form screens for budget and timeline so you spend estimates on real jobs.
We are a new shop. We will not show you client logos we do not have. Here is what we can show you.
You are looking at the build
The page you are reading is built the way yours will be. Google's PageSpeed Insights, mobile, October 2, 2026: performance 93, accessibility 95, best practices 100, SEO 100. Self-hosted fonts. Scores move a few points from run to run, so run the test yourself.
Static-first, real copy in the page
Every word is in the HTML document Google downloads, not assembled by scripts after the page loads. That is why it is fast and why search engines can read all of it. No page builder underneath, so no lock-in and no plugin updates.
The free audit shows how we think
Send us your current site and our custom-built grading system reads it and writes up what is costing you calls. It is free, five a day, and it is the fastest way to judge whether we know what we are talking about. Get the free audit.
First cohort, ten spots
We are taking a first cohort of ten clients. We will show an anonymized before-and-after when a client's site has 90 days behind it — trade and area, numbers only, never a business name. Until then, nothing invented. New shop. No fake reviews. Est. 2026.
The site is finished and paid for at launch. What comes next is your call, and nothing renews unless you ask it to.
01 / Keep it yourself
The handoff doc has every login, the walkthrough call shows you how to change text and read the call tracking, and the site runs on a hosting account in your name. If you never want to hear from us again, that is a complete outcome. Plenty of contractors should stop here.
02 / Add a page a month
One new keyword-targeted page a month written, built and published on your new site, plus Google Business Profile management, a response to every review within two business days, the 50+ directory build-out in month one, rank tracking on 10 keywords and a monthly report and call. Month-to-month, no setup fee. Local SEO in San Diego, in full.
03 / The packages
$3,400, $4,800 or $6,800 a month, with Google Ads management and four, eight or twelve pages a month. Each package has a $3,500 one-time fee, and this build is included in it — along with the Google Business Profile setup and the Ads account build. If you think you are headed there, start there. Every price in one place.
$3,500 once for the site. Or send us the site you have and find out first whether you need a new one at all.
Haymaker · San Diego
Haymaker Email: info@haymakermktg.comMarketing: San Diego County. Custom builds: anywhere in the US, delivered remotely.
New shop. No fake reviews. Est. 2026. Ten spots in the first cohort, first come, first served.